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Free diagnostic · About five minutes

Is your website sending a weaker signal than your work?

A good business can still look uncertain online. Check the clarity, proof, lead path, and ownership signals that shape whether a visitor trusts what they see.

Useful before the ask

Your score appears before any contact form.

  • 18 practical checks across nine parts of the visitor journey
  • An immediate score and the three areas to repair first
  • No email gate; share your website only if you want a human review

The Weak-Signal Website Scorecard

Score what a visitor can actually verify

Answer for the website as it exists today. “Partly” is the right answer when something works only in certain places or has not been tested recently.

Section 1 of 9

0 of 18 signals checked

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Five-second clarity

Can a new visitor understand the business before attention drifts?

01 A first-time visitor can tell who the site is for and what the business does.

Test this with someone who does not already know the company.

02 The opening screen presents one clear primary action.

The visitor should not have to choose among several equally loud buttons.

Answer both checks to continue.

Method

What this score can and cannot tell you

It checks the trust chain

The questions follow the path from first impression through proof, submission, follow-up, measurement, and ownership.

It is a self-assessment

The tool does not crawl or store your website. Use “No / unsure” when a signal has not been verified rather than guessing.

The low scores set the order

Start with the weakest categories. Specific credibility repairs usually beat a vague redesign brief.